We conducted a focus group in order to gage the thoughts and feelings of our target audience. The questionnaire got a general feel of peoples opinions from across a wide spread of audiences. However the focus group allowed us to specifically communicate with our target group of teens, it also allowed for them to expand their answers and give an insight which you cannot find in a questionnaire.
what have you learnt from the focus group, what could you apply within the planning of your video...
ReplyDelete